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How I Solve Growth & Engineering Problems

Real examples of how I identify bottlenecks, design systems, and deliver reliable production outcomes across SEO, SaaS, and automation.

Overview

About Myself

AI-first Digital Growth & SEO professional combining software engineering, technical SEO, and AI automation.
I'm an AI-first Digital Growth & SEO professional with around 4 years of technical, SaaS, and automation experience, with 19+ digital growth, AI, and automation systems plus additional freelance and business solutions. I build and optimize systems across SEO, content, search intelligence, marketing automation, analytics, conversion, attribution, social, email, and AI agents. My work goes beyond using marketing tools — I design, build, and automate the systems behind growth. This includes programmatic SEO engines, Google Search Console intelligence, automated SEO traffic and content-refresh agents, AI marketing operations, multi-touch attribution, browser-automation SaaS, business calling agents, education platforms, and AI-powered workflow systems. My core approach is AI + Automation + Optimization: identify a repetitive, expensive, or measurable business process, turn it into a data-driven workflow, automate what can be automated, and continuously improve the outcome through analytics and feedback.

Career Milestones

Experience Quick Reference

The one-line version of every role story
SituationAngleImpact
Broken pipelines at InfoZRebuilt with staged rollouts + auto-rollbackNear-zero deploy failures
Cloud overspendAudited + right-sized + scheduled scaling40% instances were waste
Noisy monitoring at InfoZThreshold-tuned, silenced noiseMTTD: user-reported → 5 min
ERP from scratch at LDMArchitected for bursty load500+ DAU, still running
Exam submissions slowAsync batched DB writes8s → under 1s
Slow DB queriesComposite indexes + materialized viewsPage loads instant
SEV-2s at HCLRoot cause analysis, not just restartsRecurring incidents eliminated
Alert noise at HCLAudit + retune + runbooks200+ alerts → under 20
CrawlMindAI Visual SaaSHeadless Playwright + Pydantic schema99% extraction accuracy
Programmatic SEO EnginePrisma + Next.js ISR + Schema.org100% valid JSON-LD, 0 collisions
Multi-Touch AttributionClickHouse OLAP + Markov removal effectsMathematical channel lift

Project Quick Reference

The one-line version of every project story
ProjectProblemDecisionResult
AI CommodityChainHallucinating AI financial toolsContext injection from live dataGrounded analysis, 60s latency
Enterprise Web ScraperManual, stale competitor dataScrapy + Selenium dual-engine10,000+ products tracked reliably
Sales DashboardManual inconsistent Excel reportsRepeatability-first pipelineConsistent, decision-ready reports
Email AutomationGeneric batch campaignsEvent-based triggers + SendGridTargeted, adaptable campaigns
API FrameworkRebuilding integrations from scratchReusable adapter + failure-firstHours not days per integration
Document ManagementUnstructured file storageRule-based + edge case handlingConsistent, searchable storage
Social Media SuiteFragmented manual postingAPI + Selenium + analytics loopReliable cross-platform scheduling

Universal Questions

What would you do differently?
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Tell me about a failure.
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How do you prioritize when everything is on fire?
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